Zacks Rating on Activision Blizzard Inc (ATVI)

Activision Blizzard Inc (ATVI) : Zacks Investment Research ranks Activision Blizzard Inc (ATVI) as 2, which is a Buy recommendation. 10 research analysts consider that the stocks fundamentals point to a bright future, hence they rate the stock as a Strong Buy. 1 other analysts are mildly bullish on the stock and favor a Buy. A total of 4 analysts believe that the stock has a limited upside, hence they advise a Hold. The average broker rating of 15 research analysts is 1.6, which indicates as a Buy.

Activision Blizzard Inc (ATVI) : 14 investment research analysts covering Activision Blizzard Inc (ATVI) have an average price target of $45.57 for the near short term. The highest target price given by the Brokerage Firm to the stock is $55 and the lowest target is $32 for the short term. Analysts expect the variance to be within $5.24 of the average price.


Shares of Activision Blizzard, Inc. appreciated by 3.38% during the last five trading days but lost 4.15% on a 4-week basis. Activision Blizzard, Inc. is up 4.15% in the last 3-month period. Year-to-Date the stock performance stands at 5.84%. Activision Blizzard Inc (NASDAQ:ATVI): stock turned positive on Tuesday. Though the stock opened at $40.23, the bulls momentum made the stock top out at $40.72 level for the day. The stock recorded a low of $40.23 and closed the trading day at $40.64, in the green by 1.30%. The total traded volume for the day was 6,391,206. The stock had closed at $40.12 in the previous days trading.

Activision Blizzard, Inc. is a developer and publisher of online, personal computer (PC), video game console, handheld, mobile and tablet games. The Company offers games that operate on the Microsoft Corporation (Microsoft) Xbox One (Xbox One) and Xbox 360 (Xbox 360), Nintendo Co. Ltd. (Nintendo) Wii U (Wii U) and Wii (Wii), and Sony Computer Entertainment Inc. (Sony) PlayStation 4 (PS4) and PlayStation 3 (PS3) console systems. The Company also develops products spanning other genres, including first-person action, action/adventure, role-playing, simulation and strategy. It distributes interactive entertainment hardware and software products in Europe through its European distribution subsidiaries: Centresoft in the United Kingdom and NBG in Germany. The Companys operating segments include Activision Publishing, Inc. and its subsidiaries, Blizzard Entertainment, Inc. and its subsidiaries, and Activision Blizzard Distribution.

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