Alliance Data Systems Corporation (ADS) Shares are Up 8.4%

Alliance Data Systems Corporation (ADS) : Traders are bullish on Alliance Data Systems Corporation (ADS) as it has outperformed the S&P 500 by a margin of 12.07% in the past 4 weeks. The bullishness in the stock continues even in the near-term as the stock has returned an impressive 7.74%, relative to the S&P 500. The stock has continued its bullish performance both in the near-term and the medium-term, as the stock is up 8.4% in the last 1 week, and is up 19.64% in the past 4 weeks. Buying continues as the stock moves higher, suggesting a strong appetite for the stock.

Alliance Data Systems Corporation (NYSE:ADS): During Fridays trading session, Bulls were in full control of the stock right from the opening. The stock opened at $228.20 and $225.48 proved to be the low of the day. Continuous buying at higher levels pushed the stock towards an intraday high of $234.38. The buying momentum continued till the end and the stock did not give up its gains. It closed at $231.08, notching a gain of 0.97% for the day. The total traded volume was 743,812 . The stock had closed at $228.85 on the previous day.


The stock has recorded a 20-day Moving Average of 13.56% and the 50-Day Moving Average is 10.83%. Alliance Data Systems Corporation is up 12.18% in the last 3-month period. Year-to-Date the stock performance stands at -16.45%.

Alliance Data Systems Corporation is a provider of data-driven marketing and loyalty solutions serving consumer-based businesses in a variety of industries. The Company operates through three segments: LoyaltyOne, which includes the Companys Canadian AIR MILES Reward Program and BrandLoyalty; Epsilon, which provides direct marketing solutions, and Private Label Services and Credit, which provides risk management solutions, account origination, funding, transaction processing, customer care, collections and marketing services for the Companys private label and co-brand retail credit card programs. The Company offers a portfolio of integrated outsourced marketing solutions, including customer loyalty programs, database marketing services, end-to-end marketing services, analytics and creative services, direct marketing services and private label and co-brand retail credit card programs.

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