Analyst Rating Update on Kellogg Company (K)

Kellogg Company (NYSE:K) : 14 analysts are covering Kellogg Company (NYSE:K) and their average rating on the stock is 3.14, which is read as a Hold. 1 equity analysts believe that the stock has a bright future and the price doesnt capture all of its upside, hence they rate the stock as a Strong Buy. Kellogg Company (NYSE:K) also receives 1 more Buy recommendations from analysts who believe that the stock will do well going forward. A Zacks Investment Research rank of 3, which recommends a Hold affirms that they expect a large upside in the stock from the current levels. However, 2 analysts consider that the stock has more downward risks ahead, hence, they suggest a Strong Sell on the stock. 1 more analyst has given the stock a Sell recommendation. A total of 9 brokerage firms believe that the stock is fairly valued, hence they advise a Hold on the stock.

Kellogg Company (NYSE:K) stock is expected to deviate a maximum of $5.8 from the average target price of $76 for the short term period. 7 Street Experts have initiated coverage on the stock with the most promising target being $85 and the most muted being $70.

Company shares have received an average consensus rating of Hold for the current week Also, Major Brokerage house, Citigroup maintains its ratings on Kellogg Company (NYSE:K). In the latest research report, Citigroup raises the target price from $84 per share to $90 per share. According to the latest information available, the shares are now rated Buy by the analysts at the agency. The rating by the firm was issued on April 14, 2016.

Kellogg Company (NYSE:K): On Tuesdays trading session , Opening price of the stock was $76.92 with an intraday high of $77.13. The bears continued to sell at higher levels and eventually sold the stock down to an intraday low of $75.58. However, the stock managed to close at $76.16, a loss of 0.87% for the day. On the previous day, the stock had closed at $76.83. The total traded volume of the day was 2,092,837 shares.

In an insider trading activity, According to the information disclosed by the Securities and Exchange Commission in a Form 4 filing, the officer (Chief Financial Officer) of Kellogg Co, Dissinger Ronald L had sold 50,000 shares worth of $3,851,000 in a transaction dated May 12, 2016. In this transaction, 50,000 shares were sold at $77.02 per share.

Kellogg Company is a manufacturer and marketer of ready-to-eat cereal and convenience foods. The Companys principal products are ready-to-eat cereals and convenience foods, such as cookies, crackers, savory snacks, toaster pastries, cereal bars, fruit-flavored snacks, frozen waffles and veggie foods. The Companys cereal products are generally marketed under the Kelloggs name and are sold to the grocery trade through direct sales forces for resale to consumers. The Company also markets cookies, crackers, crisps and other convenience foods, under brands, such as Kelloggs, Keebler, Cheez-It, Murray, Austin and Famous Amos, to supermarkets in the United States through a direct store-door (DSD) delivery system, although other distribution methods are also used. The Company uses broker and distributor arrangements for certain products. It also uses similar arrangements, in less-developed market areas or in those market areas outside of its focus.

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