Kellogg Company (K) Shares are Down -3.64%

Kellogg Company (K) has risen sharply, recording gains of 7.35% in the past 4 weeks. However, the stock has corrected -3.64% in the past 1 week, providing a good buying opportunity on dips. On a relative basis, the stock has outperformed the S&P 500 by 0.55% in the past 4 weeks, but has underperformed the S&P 500 in the past 1 week.

Kellogg Company (NYSE:K): During Fridays trading session, Bulls were in full control of the stock right from the opening. The stock opened at $82.77 and $82.26 proved to be the low of the day. Continuous buying at higher levels pushed the stock towards an intraday high of $82.87. The buying momentum continued till the end and the stock did not give up its gains. It closed at $82.86, notching a gain of 0.46% for the day. The total traded volume was 1,555,883 . The stock had closed at $82.48 on the previous day.


The stock has recorded a 20-day Moving Average of 1.45% and the 50-Day Moving Average is 6.1%. Kellogg Company is up 10.8% in the last 3-month period. Year-to-Date the stock performance stands at 16.2%.

Kellogg Company is a manufacturer and marketer of ready-to-eat cereal and convenience foods. The Companys principal products are ready-to-eat cereals and convenience foods, such as cookies, crackers, savory snacks, toaster pastries, cereal bars, fruit-flavored snacks, frozen waffles and veggie foods. The Companys cereal products are generally marketed under the Kelloggs name and are sold to the grocery trade through direct sales forces for resale to consumers. The Company also markets cookies, crackers, crisps and other convenience foods, under brands, such as Kelloggs, Keebler, Cheez-It, Murray, Austin and Famous Amos, to supermarkets in the United States through a direct store-door (DSD) delivery system, although other distribution methods are also used. The Company uses broker and distributor arrangements for certain products. It also uses similar arrangements, in less-developed market areas or in those market areas outside of its focus.

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