Shares of Southern Company (The) (SO) Drops by -0.94%

Southern Company (The) (SO) has risen sharply, recording gains of 4.85% in the past 4 weeks. However, the stock has corrected -0.94% in the past 1 week, providing a good buying opportunity on dips. On a relative basis, the stock has outperformed the S&P 500 by 0.46% in the past 4 weeks, but has underperformed the S&P 500 in the past 1 week. The stock has recorded a 20-day Moving Average of 2.04% and the 50-Day Moving Average is 5.5%.

Southern Company (The) (NYSE:SO): During Fridays trading session, Bulls were in full control of the stock right from the opening. The stock opened at $53.69 and $53.19 proved to be the low of the day. Continuous buying at higher levels pushed the stock towards an intraday high of $53.87. The buying momentum continued till the end and the stock did not give up its gains. It closed at $53.63, notching a gain of 0.04% for the day. The total traded volume was 4,609,237 . The stock had closed at $53.61 on the previous day.


The company Insiders own 1% of Southern Company (The) shares according to the proxy statements. Institutional Investors own 49.82% of Southern Company (The) shares. During last six month period, the net percent change held by insiders has seen a change of -18.9%. In a related news, The Securities and Exchange Commission has divulged that Greene Kimberly S,, officer (EVP & COO, Southern Co.) of Southern Co, had unloaded 141,818 shares at an average price of $54 in a transaction dated on July 5, 2016. The total value of the transaction was worth $7,658,172.

Southern Company is an operating public utility company. The primary business of the Southern Company is electricity sales by the traditional operating companies and Southern Power. Southern Companys business segments are the sale of electricity by the four traditional operating companies and Southern Power. The four traditional operating companies, including Alabama Power, Georgia Power, Gulf Power and Mississippi Power, are vertically integrated utilities providing electric service in four Southeastern states. Southern Company owns all of the common stock of Southern Power Company, which is also an operating public utility company. Southern Power constructs, acquires, owns, and manages generation assets, including renewable energy projects, and sells electricity at market-based rates in the wholesale market. The Company also operates the All Other segment.

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