Southern Company (The) (SO) Shares are Down -1.75%

Southern Company (The) (SO) : During the past 4 weeks, traders have been relatively bearish on Southern Company (The) (SO), hence the stock is down -4.38% when compared to the S&P 500 during the same period. However, in the past 1 week, the selling of the stock is down by -1.1% relative to the S&P 500. The 4-week change in the price of the stock is -4.58% and the stock has fallen -1.75% in the past 1 week.

Company shares have received an average consensus rating of Hold for the current week The stock has recorded a twenty day Moving Average of 2.1% and the fifty day Moving Average is 2.42%. Southern Company is up 4.96% in the last three month period. Year-to-Date the stock performance stands at 12.76%.

Southern Company (The) (SO) : Currently there are 8 street experts covering Southern Company (The) (SO) stock. The most bullish and bearish price target for the stock is $62 and $46 respectively for the short term. The average price target of all the analysts comes to $53. The estimated standard deviation from the target is $4.5.


Southern Company (The) (NYSE:SO): On Fridays trading session , Opening price of the stock was $51.9 with an intraday high of $52.26. The bears continued to sell at higher levels and eventually sold the stock down to an intraday low of $50.88. However, the stock managed to close at $51.05, a loss of 1.56% for the day. On the previous day, the stock had closed at $51.86. The total traded volume of the day was 6,110,793 shares.

Southern Company is an operating public utility company. The primary business of the Southern Company is electricity sales by the traditional operating companies and Southern Power. Southern Companys business segments are the sale of electricity by the four traditional operating companies and Southern Power. The four traditional operating companies, including Alabama Power, Georgia Power, Gulf Power and Mississippi Power, are vertically integrated utilities providing electric service in four Southeastern states. Southern Company owns all of the common stock of Southern Power Company, which is also an operating public utility company. Southern Power constructs, acquires, owns, and manages generation assets, including renewable energy projects, and sells electricity at market-based rates in the wholesale market. The Company also operates the All Other segment.

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