Zacks Rating on Kroger Company (The) (KR)

Kroger Company (The) (KR) : 15 analysts are covering Kroger Company (The) (KR) and their average rating on the stock is 2.1, which is read as a Buy. 8 equity analysts believe that the stock has a bright future and the price doesnt capture all of its upside, hence they rate the stock as a Strong Buy. Kroger Company (The) (KR) also receives 1 more Buy recommendations from analysts who believe that the stock will do well going forward. A Zacks Investment Research rank of 3, which recommends a Hold affirms that they expect a large upside in the stock from the current levels. However, 2 analysts consider that the stock has more downward risks ahead, hence, they suggest a Strong Sell on the stock. A total of 4 brokerage firms believe that the stock is fairly valued, hence they advise a Hold on the stock.

Kroger Company (The) (KR) : Currently there are 13 street experts covering Kroger Company (The) (KR) stock. The most bullish and bearish price target for the stock is $51 and $27 respectively for the short term. The average price target of all the analysts comes to $40. The estimated standard deviation from the target is $6.32.


Shares of The Kroger Co. appreciated by 0.47% during the last five trading days but lost 9.56% on a 4-week basis. The Kroger Co. has dropped 8.87% during the last 3-month period . Year-to-Date the stock performance stands at -22.16%. Kroger Company (The) (NYSE:KR): On Tuesdays trading session , Opening price of the stock was $32.58 with an intraday high of $32.98. The bears continued to sell at higher levels and eventually sold the stock down to an intraday low of $32.25. However, the stock managed to close at $32.25, a loss of 1.86% for the day. On the previous day, the stock had closed at $32.86. The total traded volume of the day was 11,038,824 shares.

The Kroger Co. (Kroger) operates retail food and drug stores, multi-department stores, jewelry stores, and convenience stores throughout the United States. The Company also manufactures and processes some of the food for sale in its supermarkets. The Company operated, either directly or through its subsidiaries, approximately 2,625 supermarkets and multi-department stores, approximately 1,330 of which had fuel centers. Approximately 48% of these supermarkets were operated in Company-owned facilities, including some Company-owned buildings on leased land. The Company operates its 2,640 supermarket and multi-department stores under banners, including Kroger, City Market, Dillons, Food 4 Less, Fred Meyer, Frys, Harris Teeter, Jay C, King Soopers, QFC, Ralphs and Smiths. Of these stores, 1,330 have fuel centers. The Company also operates 782 convenience stores, either directly or through franchisees, 326 fine jewelry stores and an online retailer.

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